ADP Partner Advantage Program

Crush the Competition with these Powerful Differentiators

These days, client acquisition and retention pressure is at an all-time high no matter what industry you’re in. Your firm needs creative, high-value ways to break out of the competitive pack so you can rack up more new business wins and make sure clients stick around for the long haul.

WRITTEN BY

Meghan Giz

VP, Partner Advantage Program // ADP
Share this article

Here’s where your membership in the ADP Partner Advantage Program pays off big.

When you take full advantage of your partner program benefits, you gain an edge few organizations can claim. Make sure you’re leveraging these three unique differentiators:

HCM Training & Certification

From basic product training to full-on certification, imagine how helping clients make the most of their ADP technology investment can strengthen your relationships. With tons of virtual instructor-led and self-paced online courses, it’s easy to started by building your knowledge of ADP Workforce Now®. Check out topics like these:
  • Making the payroll process a breeze
  • Customizing client portals 
  • Managing a workforce more effectively
  • Setting up and managing a great benefits package
  • Digging deep with custom reporting
You can also grow your skills in specialized subjects like data analytics, advanced reporting, year-end processing and more. Feeling even more ambitious? Take the ADP Professional Certification exam and become a payroll, HR and time & attendance hotshot.

Partner Portal Insights

HCM technology usually comes with data —  and lots of it. But that doesn’t mean your clients know how to use that data to better their workplace and workforce. That’s why ADP Partner Advantage Program members can tap into a powerhouse data tool to help them make sense of their workforce data and create stronger business strategies.
  • Securely access client data to spot trends and recommend ways to improve operational efficiency
  • Benchmark clients’ data against ADP’s aggregate data from 30 million employees to make spot-on strategic recommendations
  • Design and build better benefits plans for your clients to help minimize manual and repetitive tasks
  • Measure, diagnose and optimize key client metrics like plan adoption, benefit costs and enrollment eligibility
Adding Partner Access to your toolkit can help you significantly boost your client support capabilities and make better strategic advisory recommendations. Because what client doesn't want to continuously maximize their ADP Workforce Now investment?

ADP Professional Services Optimization Engagement

Did you know that some of your clients might be eligible for a complimentary two-day optimization engagement with the ADP Professional Services team? The ideal fit looks like this:
  • Has 150+ employees on payroll
  • Uses multiple ADP modules
  • Needs to complete their system build-out post implementation
  • Could benefit from additional training​
The ADP team helps the lucky recipient save time, reduce grunt work, better manage their people and make everyone more productive. Ask your Relationship Manager for a client-facing optimization engagement sell sheet to take advantage of this partner program benefit.

One final differentiator...

Your membership in the ADP Partner Advantage Program does more than help you win new business and retain ecstatic clients. It’s also an attractive tool for impressing potential new hires and strategic partners by showing them you’re a creative, forward-thinking firm that’s committed to their success — and yours.
RELATED ARTICLES

4 Client Headaches You Can Turn into Opportunities

Read now

Are You an Advisor or Visionary?

Read now

It Doesn’t Take a Village, Just the Right Partner

Read now

Not yet a member of the ADP Partner Advantage Program?

See what you're missing